AI-powered video repurposing

Turn long videos into ready-to-post shorts.

Social Charm finds the best moments, adds captions, resizes, and delivers scroll-stopping clips with social copy in minutes.

Free planNo credit cardFree credits included

Long Video

47:28

Generated Shorts

The #1 mistake creators make
0:32
This changed everything
0:28
3 tips to grow faster
0:31
Consistency wins.
0:29

Trusted by creators and teams turning long videos into short-form content

Save hours

Turn 1 long video into 10+ shorts instantly.

Grow everywhere

Optimized for TikTok, Reels, YouTube Shorts.

AI that gets it

Finds the best moments that keep viewers watching.

Auto captions

Accurate, styled, and ready to engage.

Export and share

One-click export. Post anywhere.

Why Social Charm

Stop paying for two tools to do one job.

Most creators pay for a video clipper and a content writing tool. Social Charm replaces both for less than you're spending on one.

AI Clip Selection

The AI watches your entire video, finds the moments that hook viewers, and cuts them into vertical clips.

Stay Centered

Your face stays in frame in every vertical clip automatically. No awkward cropping at the forehead.

Real Stock B-Roll

Mention a morning routine and real footage of a sunrise drops in. No searching or licensing headaches.

Styled Captions

Readable captions are prepared for short-form social clips.

Social Content Engine

Get platform-specific captions, hashtag sets, titles, descriptions, and a posting strategy.

Background Music

Royalty-free music selected and mixed to match your clip energy.

How it works

From long video to ready-to-post short in 3 simple steps.

1

Upload your long video

Upload from your device or link. Podcasts, webinars, interviews, tutorials, and vlogs all work.

2

AI finds the best moments

Social Charm finds highlights, adds captions, reframes, and prepares each clip for every platform.

HookInsightAnswer
3

Download ready-to-post shorts

Review, edit if needed, and export polished vertical clips with social copy ready to publish.

Real generated clips

See what Social Charm creates.

Actual vertical clips with captions, reframing, and B-roll created by Social Charm.

Simple pricing. No surprises.

Start free, upgrade when you're ready.

No per-minute charges. No hidden fees.

Free

$0/mo

Try Social Charm with your first few videos.

3 videos / month

Watermarked 720p output

  • AI clip selection
  • Basic captions
  • 720p export
Get Started

Creator

$29/mo

For individual creators and solopreneurs who are ready to grow.

10 videos / month

No watermark, 1080p output

  • Face-aware cropping
  • Styled captions
  • Background music library
Start Free Trial
Most popular

Pro

$59/mo

For creators and teams who want polished clips, captions, and post copy.

30 videos / month

Priority processing included

  • Everything in Creator
  • Real stock B-roll overlays
  • Captions, hashtags, and post copy
Start Free Trial

FAQ

You might be wondering.

Do I need editing experience?

No. Upload a video, and the AI does the rest. No timelines, keyframes, or learning curve.

What video formats and lengths work?

Any standard video format works, including MP4, MOV, AVI, MKV, and WebM.

Can I customize the output style?

The current editor uses a standard short-form style while advanced brand controls are being prepared.

Is there a free plan?

Yes. The free plan includes 3 videos per month, no credit card required.

Ready to charm your audience?

Upload your first video and see the magic. Free plan, no credit card, no commitment.

Start Creating for Free
Social Charm

AI-powered video clipping and social content generation. One video in, a week of content out.